About Semco Style Institute

We offer training programs for consultants, corporate change makers and entrepreneurs who want to realize a Semco Style workplace.

We do this because we wish for everyone to have a fulfilling and productive working life and a healthy work life balance, while allowing organizations to generate healthy, sustainable profits.

Semco Style organizations make this possible by organizing wisely around humans instead of smartly around structures and procedures. They treat adults as adults, put people above organizational modes, and see freedom and self-interest as the basis for collective alignment. At the same time, Semco Style organizations have proven to perform better than traditional organizations.

Semco Style Institute was co-founded by three Dutch entrepreneurs with a history in education and consulting, and Ricardo Semler. Semco Style is based on his philosophy, Semco being the Brazilian company where he first implemented his revolutionary and successful business ideas. Our programs have been developed in full cooperation with Ricardo Semler and his team, the Semco Style Guardians.

The Semco Style Institute commenced operations in May 2016 in the Netherlands. We are working with national and international partners to bring the Semco Style Institute programs to other countries, and to grow an international network of Semco Style Certified Consultants.

Origin of Semco Style

Semco Style first came into being in 1980, when a 21-year old Ricardo Semler took over the Semco Group, a mixer and agitator manufacturer, from his father. On his first day, he fired 60 percent of all top managers. He continued to democratize the company, turning the old corporate hierarchy on its head by delegating as much decision power to the workforce as possible. In 20 years’ time, he grew the company from 90 to 3000 workers and from $4 million dollars to $212 million dollars in annual revenue - with an employee turnover of only 2%.

Today, Semco Group has evolved into Semco Partners. Semco Partners works with foreign companies to help them expand into the Brazilian market. They do this by employing a sophisticated joint venture model that combines Semco Style management practices with the partners’ expertise and product lines.

Implementation of Semco Style in the new companies thus created has yielded an IRR of 46,5%. This is a testament to the fact that even today, companies that adopt Semco Style are more effective, profitable and flexible, and have higher customer satisfaction and happier co-workers.

What is and what isn’t Semco Style?

Over the years, Semler has fine-tuned his management approach and strengthened it with a theoretical foundation to create the ‘Semco Style’ of organizing. Semco Style builds on five pivotal principles that form the basis for some 30 management programs and more than 100 powerful practices. These key principles are:

  • Trust
  • Reducing control
  • Self-management
  • Extreme stakeholder alignment
  • Creative innovation

These principles go well beyond the notion of self-governance and are interdependent: eliminate one, and the others become far less meaningful.

What Semco Style isn’t is a recipe you should simply follow, it is not dogmatic or unchangeable. Semco Style is the result of a lot of trial and error, of taking a few steps forward and a couple back, and it strives to remain a work in progress indefinitely.

The Semco Style Institute aims to fuel the ongoing evolvement of the Semco Style of organizing by creating a community of Certified Consultants and Semco Style Change Makers who can learn from each other.

Together, we will create organizations that are able to transform themselves continuously and successfully. Organizations that make people look forward to coming to work every day.

Join Semco Style Institute...

...in setting free the adaptability, performance and entrepreneurship that is hidden inside every employee. Contact us or register for one of our training programs and events.